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Nstruct Signal: Shopify and ecommerce news
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From operators
Mike Beckham · Oct 29, 2026
It is very difficult to expand your product offering outside of the halo of what customers expect to buy from you. We have seen the difficulty for this with Simple Modern. People expect that if they are buying drinkware from us, it is leak-proof and insulated. We've had lots of
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Shopify
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From operators
Chase Dimond | Email Marketing Nerd 📧 · Oct 29, 2026
While we're talking about popups, here are 4 other quick things I'd also do: 1. Turn the popup off for anyone who bought in the last 30 days. A welcome discount for a recent buyer just trains them to wait for a code. 2. Use different popups by page. Homepage for email signup.
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Ecom news
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From operators
Common Thread Collective · Oct 29, 2026
Montana Knife Company used to sell out over Black Friday and have nothing left for Christmas shoppers. On today’s The Ecommerce Playbook, @BrandonLHoroho explains how MKC now plans December drops to keep selling through the shipping cutoff.
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From operators
Kurt Elster · Oct 28, 2026
Shopify's catalog now includes products from stores that aren't on Shopify. My read: Shopify wants to be the default for every developer building shopping into AI agents. Going first lets it define how agentic shopping works.
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From the Shopify team
Shopify · Oct 29, 2026
The best kind of fraud story is the one you never hear about @rohitmishra explains how we block fraud before it becomes an order
Read on X
Shopify Developers · Oct 29, 2026
Behind the build of the Fall ’26 Edition
Read on X
Harley Finkelstein · Oct 29, 2026
The easy version of fraud protection blocks anything that looks risky and loses merchants real customers. The hard version is knowing the difference. That's what millions of stores and hundreds of millions of buyers on @Shopify make possible. Great work @rohitmishra and team.
Read on XHarley Finkelstein · Oct 29, 2026
We launched https://t.co/kUPgxJOeFl a few weeks ago. One skill that turns any AI agent into a personal shopper. I needed a new winter jacket, so I asked my agent. As soon as I connected Shop, my agent knew my size and some of my favorite brands. Straight from my Shop history.
Read on X
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From the Shopify team
Launches and notes from Shopify's official accounts and leaders, posted on X.
Shopify
The best kind of fraud story is the one you never hear about @rohitmishra explains how we block fraud before it becomes an order
Shopify Developers
Behind the build of the Fall ’26 Edition
Harley Finkelstein
The easy version of fraud protection blocks anything that looks risky and loses merchants real customers. The hard version is knowing the difference. That's what millions of stores and hundreds of millions of buyers on @Shopify make possible. Great work @rohitmishra and team.
Harley Finkelstein
We launched https://t.co/kUPgxJOeFl a few weeks ago. One skill that turns any AI agent into a personal shopper. I needed a new winter jacket, so I asked my agent. As soon as I connected Shop, my agent knew my size and some of my favorite brands. Straight from my Shop history.
From operators
Notes from operators, posted on X.
Mike Beckham
It is very difficult to expand your product offering outside of the halo of what customers expect to buy from you. We have seen the difficulty for this with Simple Modern. People expect that if they are buying drinkware from us, it is leak-proof and insulated. We've had lots of
Chase Dimond | Email Marketing Nerd 📧
While we're talking about popups, here are 4 other quick things I'd also do: 1. Turn the popup off for anyone who bought in the last 30 days. A welcome discount for a recent buyer just trains them to wait for a code. 2. Use different popups by page. Homepage for email signup.
Common Thread Collective
Montana Knife Company used to sell out over Black Friday and have nothing left for Christmas shoppers. On today’s The Ecommerce Playbook, @BrandonLHoroho explains how MKC now plans December drops to keep selling through the shipping cutoff.
Kurt Elster
Shopify's catalog now includes products from stores that aren't on Shopify. My read: Shopify wants to be the default for every developer building shopping into AI agents. Going first lets it define how agentic shopping works.
Shopify
Ecom News
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